what we stand for

Our values, our ethics, our commitment to positive impact.

Our ethical framework

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1) Give the customer freedom

Our interventions make it easy for the customer to choose the best outcome. However, we also make it easy to choose otherwise if they wish to do so. In other words, we ensure alternative options are transparent.

2) Be honest

Our interventions are always built on information that is true.

3) Identify the consequences

Our interventions are always built on information that is true.

4) Nudge for good

We advocate that a business or organisation that uses behavioural science for good with customers, should itself use behavioural science for good with its own employees. Put simply, ‘Do unto others as you would have them do unto you’.

Our values

At Cowry, our values guide the way we work every day. They influence the
projects we take on, how we collaborate with clients, and how we support
each other as a team.

Care

We care. For us, this means being empathetic and attentive to the needs of our colleagues, our clients, the BeSci community, and ourselves. It means bringing clients on the journey with us, to create true value for their customers and employees. And it means taking the time to build relationships that thrive.

Integrity

We work with integrity. For us, this means having implicit trust in each other. It means being completely transparent and fair with each other, and with our clients. And it means always doing the right thing for our clients.

Ambition

We’re ambitious. For us, this means feeling empowered through autonomy to consistently deliver excellent work. It means enabling our clients to achieve their full potential. And it means working collectively to grow our business.

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A specialist division of Cowry Consulting

Cowry Civic Solutions pioneers proven behavioural science in the public, charity and development sectors. We design evidence-based, citizen-centric solutions that drive positive societal change. From sustainability and healthcare to financial inclusion and economic development.

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